Brightcom Group Ltd.

Financial

	Brightcom Group	Media Matrix World	Onmobile Global
Operational Metrics
Financials
5 yr Average ROE	10.84 %	4.93 %	4.08 %
5yr average Equity Multiplier	1.13	2.92	1.34
5yr Average Asset Turnover Ratio	0.78	3.37	0.63
5yr Avg Net Profit Margin	12.36 %	0.35 %	4.74 %
Price to Book	0.25	4.3	0.82
P/E	5.78	197.16	0.0
5yr Avg Cash Conversion Cycle	260.37 Days	27.27 Days	96.98 Days
Inventory Days	0.0	7.2 Days	0.0
Days Receivable	260.37 Days	35.61 Days	96.98 Days
Days Payable	15.24 Days	44.68 Days	64.73 Days
5yr Average Interest Coverage Ratio	3630.76	4.08	18.89
5yr Avg ROCE	21.05 %	13.85 %	6.41 %
5yr Avg Operating Profit Margin	29.08 %	0.88 %	6.48 %
5 yr average Debt to Equity	0.0	0.35	0.01
5yr CAGR Net Profit	n/a	0.78 %	-11.09 %
5yr Average Return on Assets	9.65 %	1.31 %	3.01 %
Shareholdings
Promoter Holding	18.38 %	59.32 %	47.9 %
Share Pledged by Promoters	2.34 %	0.0	0.0
Change in Promoter Holding (3 Yrs)	-4.02 %	-1.4 %	-0.32 %
Change in Mutual Fund Holding (3 Yrs)	0.0	0.0	0.0

Business

	Brightcom Group	Media Matrix World	Onmobile Global
Product Wise Break-Up	Product Wise Break-Up Digital Marketing Segment 94.27 Software Services 5.73 Infotainment 0 Contest 0 Games 0 Videos 0 Tones 0	-	Product Wise Break-Up Software Services 0 Games 15.0 Contest 2.0 Digital Marketing Segment 0 Tones 29.0 Infotainment 0 Videos 54.0
Location Wise Break-Up	Location Wise Break-Up Rest of the World 100.0 India 0 Asia 0 USA 0 MEA 0 Europe 0 Latin America 0	Location Wise Break-Up Asia 0 USA 0 Europe 0 India 100.0 MEA 0 Rest of the World 0 Latin America 0	Location Wise Break-Up Asia 0 USA 0 Europe 0 India 11.44 MEA 0 Rest of the World 0 Latin America 0 Others 88.56
Operating Profit Break-Up	Operating Profit Break-Up Digital Marketing 99.9 Software Development 0.1	-	-
Asset Break-Up	Asset Break-Up Digital Marketing 96.12 Software Development 3.88	-	-